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  How to Choose an MLM Company

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"How to Succeed with Network Marketing"


Course Transcript

How to Choose an MLM Company

You're thinking about getting into network marketing or multilevel marketing. I'm going to call it MLM from now on so you know what I'm talking about. Which one should you do? Is this one right for you? How do I even figure this out? Let me tell you what you need to be concerned about. The way you're paid by an MLM is irrelevant. Do not be concerned about that. The company history, do not be concerned. Half of them bought each other 20 years ago. It doesn't matter anyway. It means nothing. The details of how it's made, irrelevant. Don't pay attention to that.

Here is the number one thing you must be concerned about. Number one, do you personally actually like and use the product? Do you personally like and use the product? Number one. Number two you must be concerned about, are you around people? Is your social circle people you want to be around? Do those people also, will they like and want to use the product? If those two things are true, this is probably the right MLM for you. If it isn't, don't worry. Next. There are thousands of them out there. If those two things are true, you may have the right one.

You might say, "But, Larry, this one pays more. This one pays less, or this one does this." Pricing and payouts change in MLMs every year, all the time. That's not what I'm concerned about. If you grow your MLM, I don't want to grow it in five seconds. I want to grow it in a nice, strong, slow way, which means you have to be able to sell it. Your friends have to be able to sell it. If that's the case, you have to like it and know it, and you'll do that. That's why it matters so much. I know people are going to go to you and say, "But, Larry, you don't get it. The more people I get in, the more this works. I can do this part-time." All this. All the things that MLMs will tell you, most of them are actually misleading.

Let me give you a couple for you to understand. They're going to tell you, "Hey, you, don't worry. Anybody could do this." That is technically correct. Technically, but in reality, no. The failure rate for MLMs is over 90%. Let me say that again. The failure rate is over 90%. The odds are against you. "Well, Larry, I'll do what everyone says." They're all failing. Don't do that. Be different. Don't assume that's true. It's not. It's misleading.

The second thing they say, "You can do this part-time." That is technically correct, but you're not going to make any money part-time. This is an actual business. You're going to have to grow people, be a leader, be a salesperson, and grow your business. You can do this, but the odds are against you, so pick the right one.

One more time. You like and use the product. You know people or want to be around people who will like and know the product. Everything else, secondary. Do that, you can start to grow your business.

Access the rest of this Series:

"How to Succeed with Network Marketing"